The British & International Franchise Exhibition, one of the most important franchising fairs in the United Kingdom, ended a few days ago. From 17 to 18 June in the historic setting of Olympia London, the Ci Gusta staff had the opportunity to meet many professionals in the sector and to introduce them to the different solutions that our franchising model offers.
Ci Gusta was the only Italian format present at the fair and immediately raise interest among the visitors. Moreover, thanks to our proximity to the main stage, the public at the numerous conferences held during the two-day fair did not miss a visit to our stand to learn more about Ci Gusta.
To those interested into our franchising project, the staff present at the fair illustrated the values underpinning our brand and the different solutions offered to our franchisees, all while a small sample of our iconic Cafffettone was offered.
It was an intense but very positive two days that allowed us to introduce our company to the British public and forge important relationships that aim to bring the first Ci Gusta in the UK.